Nokia announced today the official launch of the much waited Lumia Smartphones based on Microsoft’s OS Windows Phone 7.5. Two Lumia smartphone models were introduced, one was the low budget Lumia 710 and the other was Lumia 800.
Nokia Press :-
At Nokia World, the company’s annual event for customers, partners and developers, Nokia demonstrated clear progress on its strategy by unveiling a bold portfolio of innovative phones, services and accessories, including the first smartphones in its Windows Phone-based Nokia Lumia range.
The stunningly social Nokia Lumia 800 brings content to life with head-turning design, Nokia’s best social and Internet experience, familiar Nokia elements, such as leading imaging capabilities and new signature experiences.
The colorful and affordable Nokia Lumia 710 is a no-nonsense smartphone that brings the Lumia experience to more people around the world.
Nokia was the first major smartphone manufacturer with its Symbian OS. Symbian was considered a very powerful OS in it times, but Nokia failed to upgrade it to higher level. As the time went through other mobile OS emerged like Android and iOS. Nokia failed to make its Symbian platform useful in such a competitive environment.
Initially Nokia decided to give its smartphones a fresh start by embedding it with a new OS. Nokia made alliance with Intel and started working on a new OS code-name ” Meego”. This project was however abandoned by Nokia after a little time as it wanted to invade the smartphone market fast.
Nokia has always been known for its superb build quality and that it has joined forces with Microsoft, it feels confident to successfully compete in the smartphone market with the OS Windows Phone 7.5 (Mango).
Pete Cunningham, Principal Analyst, Canalys says :-
Since Nokia’s major strategic shift only eight months ago, the company has found a new energy. It has provided substantial improvements to Symbian, managed to differentiate on Windows Phone and it continues to build on its strong portfolio in mobile phones.
Nokia is delivering on its pledges, and is clearly demonstrating its path to future success.
The Lumia 800 features an 1.4 GHz Snapdragon Qualcomm processor, 3.7 inch AMOLED display, 8 megapixel camera, 16GB of storage memory and Windows Phone 7 Mango OS, while the other version features slightly less powerful specs with less memory of 8GB and a camera of 5 megapixels.
These models will be available in Europe and Asia in coming months, whereas in the U.S. Lumia 710 is featured on Nokia’s website but there is no indication of Lumia 800. Lets see how they turn out and what impact do they create on the smartphone market.